🏛 LEGO Brand Store

Set #PLEASATON

LEGO Store Grand Opening Exclusive Set Stoneridge Mall Pleasanton CA

The LEGO Store Grand Opening Exclusive Set Stoneridge Mall Pleasanton CA is an incredibly rare piece of LEGO history.

Before you buy

Who it's for: Beginner build Hardcore collectors of rare LEGO memorabilia and regional store exclusives.
Build: 15 pieces · about 0.1 hours Build time is an estimate.
Availability: Likely retired

★★★★☆ 4.2 AI-generated review score, not a customer rating

Collectors absolutely cherish this set for its extreme rarity and historical value, though casual builders will find the 15-piece count and lack of actual building elements disappointing.

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📝 Our Take

AI-assisted editorial summary, grounded in our LEGO database and public community discussions. How we use AI

The LEGO Store Grand Opening Exclusive Set Stoneridge Mall Pleasanton CA is an incredibly rare piece of LEGO history. Released in 2011 to celebrate the opening of the Pleasanton, California store, this 15-piece promotional set was only handed out to a limited number of attendees, making it a holy grail for regional Brand Store collectors.

This set is perfect for hardcore collectors of promotional memorabilia and rare minifigures. It offers virtually no build time but provides immense historical display value, serving as a rare conversation starter for any dedicated LEGO room.

Skip this if you are looking for an engaging building experience or a high parts-to-price ratio. For actual building satisfaction, a standard Creator 3-in-1 or a modern LEGO Brand Store set like 40574 will offer far more value.

✨ New

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Hi! I'm BlockTalk, your LEGO expert. Ask me anything about the LEGO Store Grand Opening Exclusive Set Stoneridge Mall Pleasanton CA - building tips, investment potential, comparisons, or anything else!

Try asking:

How rare is the LEGO Stoneridge Mall Pleasanton grand opening set? What minifigures are included in the PLEASATON-1 set? Is it worth buying the Pleasanton Grand Opening set for investment? How does this compare to other LEGO Store grand opening exclusives?

🧱 Building Experience

AI-assisted build estimate, grounded in our LEGO database and public community discussions. How we use AI

🧩

Pieces

⏱

0.1h

Estimated Build Time

📊

Beginner

Difficulty

Build Highlights:

Extremely quick 3-minute assembly of three minifigures and minor accessories
Features highly collectible regional grand opening minifigures
Includes unique accessories like a sextant and a hairbrush
Designed purely as a historical commemorative display piece

📈 Investment Analysis

AI-assisted investment analysis, grounded in our LEGO database and public community discussions. How we use AI

Not enough price history for a trend

B+

Investment Grade

⏳ Retired

As a highly restricted regional grand opening promotional item from 2011, this set possesses outstanding investment potential. Because it was only distributed to a tiny group of visitors at the Stoneridge Mall in Pleasanton, California, the supply is exceptionally low on the secondary market. Collectors of LEGO Brand Store history actively seek out these grand opening sets, driving prices up. However, liquidity is low; finding a buyer willing to pay premium prices can take time, and interest is highly niche. While it is a high-value asset, its appreciation is driven entirely by extreme rarity rather than playability or build appeal.

Not Financial Advice: Content is for educational purposes only. Past performance doesn't guarantee future results. Full disclaimer

⚖ Compare Similar Sets

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LEGO Brand Store

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While standard retail sets focus on build volume and play features, this set is a pure collector's item where value is driven entirely by its low production run and historical event association.

3 Minifigures Included

Woman - White Torso, Dark Blue Legs, Dark Brown Hair - Pleasanton

4 parts

White Torso, Blue Overall, Dark Tan Hair - Pleasanton

4 parts

Pirate - Black Torso, Black Leg, Peg Leg - Pleasanton

4 parts

A+

The three included minifigures, including a unique Pirate and two Pleasanton-themed figures, are highly sought-after regional exclusives that represent a rare slice of LEGO retail history.

📦 Parts Inventory

Piece count: 15
Parts cataloged in this inventory: 3 unique parts, 3 pieces
Minifigures: 3

The piece count includes the 12 parts inside the set's minifigures, which this inventory lists separately. Spare parts are counted in neither figure.

Missing a piece? Check this set piece by piece, with look-alike colors flagged and element IDs for replacements.

Equipment Sextant

Part #: 30154 1× Dark Bluish Gray

Equipment Shovel ...

Part #: 3837 1× Dark Bluish Gray

Equipment Hairbru...

Part #: 3852b 1× Bright Light Orange

With only 15 pieces, the parts inventory is extremely limited, consisting mostly of the minifigure components and three small accessories like the sextant.

🛒 Where to Buy

eBay

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💎 Notable Parts

Dark Bluish Gray Equipment Sextant (1x) $1.50

Bright Light Orange Equipment Hairbrush Short Handle [10mm] (1x) $0.75

Dark Bluish Gray Equipment Shovel [Rounded Handle End] (1x) $0.50

Est. BrickLink Part Value

$2.75

💡 MOC Potential

🏙 Incorporate these exclusive figures into a custom LEGO Brand Store layout or modular city street scene.

Community Insights

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Inventory Statistics

Unique Parts

Piece Count

Cataloged Inventory Pieces

Minifigures

The piece count includes the 12 parts inside the set's minifigures, which this inventory lists separately. Spare parts are counted in neither figure.

Inventory Version: 1

Missing a piece? Use the Missing Piece Checker.

A Piece of History!
Stoneridge Mall Grand Opening

LEGO Store Grand Opening Exclusive Set Stoneridge Mall Pleasanton CA