LEGO Updates Terms and Conditions Impacting Resellers
LEGO has updated its LEGO Insiders terms and conditions, specifically targeting resellers. The changes, effective March 31, 2026, clarify that accounts used for professional reselling activities are ineligible to earn or redeem LEGO Insiders points.
The update follows LEGO's integration with BrickLink, which now requires a LEGO account for use. BrickLink is a platform for buying and selling LEGO parts and sets. Accounts identified as engaging in "professional reselling activities" will now be restricted from accessing LEGO Insiders rewards and benefits. Any attempt to earn or redeem points through these accounts will be considered a breach of contract.
These new terms aim to ensure that the LEGO Insiders program is used as intended, focusing on rewarding genuine LEGO enthusiasts rather than professional resellers.
For LEGO fans looking to buy and sell, consider using a LEGO storage organizer to keep your collection tidy.
A few days ago, LEGO sent out an email to notify users that they’ve updated their LEGO Insiders terms and conditions, mainly impacting resellers. LEGO did the integration with BrickLink last year and a LEGO account is required to use BrickLink. BrickLink is used for both buying and selling LEGO parts/sets and the accounts used for “professional reselling activities” are now ineligible to earn or redeem LEGO Insiders points. Those accounts found accessing Rewards or Benefits to earn or redeem...
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