LEGO New Terms of Service -No Points for Resellers
LEGO has updated its terms of service, specifically targeting resellers and scalpers. The new terms clarify that LEGO VIP points will not be awarded for purchases made with the intent to resell. This move aims to discourage the practice of buying LEGO sets solely to profit from reselling them at inflated prices.
The updated terms of service state that VIP points are intended for genuine LEGO fans and collectors. LEGO reserves the right to revoke VIP points or even terminate accounts if they suspect a member is violating these terms. This policy change is a direct response to the growing issue of resellers who use VIP points to further increase their profits, often leaving genuine fans unable to purchase sets at retail prices.
This change is likely to impact those who heavily rely on the VIP program for reselling LEGO sets. While it may not completely eliminate the practice of reselling, it could make it less appealing by reducing the profit margin for resellers. The enforcement of these terms will likely involve monitoring purchase patterns and potentially requiring proof of genuine collecting intent for certain purchases.
For LEGO fans, this is a positive step towards ensuring that the VIP program benefits those who are truly passionate about LEGO. If you're a collector, you might want to consider a LEGO display case to showcase your collection.
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